Facebook continues to be one of the most important social media platforms in the world. This makes Facebook an important social media platform for everyone, including artists.
The 7 reasons every artist should have a Facebook page is because 1) Facebook is the largest social media platform in the world, 2) your competition will probably have a Facebook page, 3) with Facebook you can tell people about you, your art, and your art brand, 4) you can build an art community, 5) it helps you with your search engine optimization, 6) gives you a way to have daily contact with potential customers and 7) it is free to use.
Facebook is a wonderful social media platform. Here are 6 major reasons why every artist needs a Facebook page for their art and art brand.
Facebook is the Largest Social Media Platform in the World.
Facebook is by far the largest social media platform in the world. It is also the one social media platform that is consistently being used. Because of this, anyone looking to market or expand the awareness of their art brand should be on Facebook. Facebook accounts for over 45% of all social media user around the world. That translates to a lot of Facebook users.
Here is some information about Facebook’s social media usage:
- 69% USD Adults – That is right over 69% of US adults are on Facebook.
- 2.5 Million Active Worldwide Users – Facebook has over 2.5 million active users around the world.
- 74% Daily Use – Of those are on Facebook, 74% use Facebook daily, and while another 19% are on Facebook weekly. That means a majority are on Facebook quite frequently, even daily.
- 72% Overall Social Media Use – Over 72% of the US public is using some kind of social media with a large percentage of those using Facebook.
- More Female Than Male Users – Facebook has 54% female and 46% male Facebook users.
Your Competition Will Have a Facebook Page
Facebook is such a popular social media platform that most of your competitors are sure to also have a Facebook page. Just by that fact alone it is important that you have a Facebook page. If you do not have a Facebook page and your competition has a page, you will miss opportunities by not being on Facebook.
Tell People About You, Your Art and Brand
Facebook can help to tell others about who you are, your art, and your art brand. This has how Facebook gives you a great opportunity to be able to humanize your art and your art brand and gives you a chance to tell others what drives you with your art and why art is important to you.
Build an Art Community
Facebook allows you to build an art community. You can get people to follow you and your work and then you can interact wih them.
There are several ways you can build an art community on Facebook as:
- Posting useful and interesting content.
- Asking people to contribute and comment
- Asking people to leave reviews.
- Giving away some free art or other things.
One of the most important things with social media is that you find ways to engage with your Facebook fans and audience. This is really at the core of what social media is all about.
Facebook Can Help Your SEO (Search Engine Optimization)
Facebook can help to send people to your website and blog. You can put your posts, links, and other things in your public Facebook post and pages. This can help your pages to get indexed by search engines. That is how a Facebook page that is filled with rich content can help boost your SEO rankings.
Gives Daily Contact With Your Audience
Facebook allows you to have daily contact with your audience and potential clients. As most people are on Facebook daily (74% are using it daily) this gives you a chance to have daily contact with your audience or potential customers.
With so many users on Facebook, users are no longer just using the site to check up on friends and family but also to find information on products, services, and brands. Facebook offered a great chance to show others about your art brand and artwork.
Facebook is Free
Facebook is completely free to use. You can pay for advertising on Facebook, but to use, sign up, and post information on Facebook is completely free-of-charge.
Feel free to check out the Anita Louise Art Facebook page and Follow Us! You can find us at Anita Louise Art by clicking here.
Facebook continues to be an important social media platform. There are many reasons why we feel every artist should consider to have a Facebook page.
Related Questions
Should An Artist Have a Pinterest Account?
We believe an artist should have a Pinterest social media account. The reasons we like Pinterest for artists is because 1) it emphasizes visual content 2) acts as a search engine, 3) gives your art exposure, 4) popular with women, 5) a popular social media platform, 6) your pins can reach the world, 7) has younger educated users, 8) is an inspirational social media platform, 9) helps you to promote your art brand and 10) it is completely free to use.
You can find out more by reading our blog 10 Reasons Why Pinterest Is a Great Social Media Platform For Artists by clicking here.
Should An Artist Be On Instagram?
We also love Instagram as a social media account for artists. There are many reasons why every artist should have an Instagram account, but some of the reasons include because Instagram is free and easy to use, it is a visual social media platform, it allows you to tell your story, it can help you get exposure for your artwork, and it can also help give you inspiration and ideas. Through Instagram, you can also meet fellow artists and friends.
You can find out more about this by reading our blog 9 Reasons Every Artist Should be on Instagram by clicking here.