Technology is one of those amazing things we live with during this 21st Century. When used correctly, technology can become a gift for every contemporary artist.
Technology can help us to become better artists while at the same time equalize the artistic playing field. Technology opens doors of education and inspiration like never before. Technology allows artists to have a way to explore artistic trial and error.
Technology allows contemporary artists to reach out to their clients and audience directly. The control of where and how and whom you sell to is now in the hands of the artist and not a gallery or agent. An artist can use technology to get their name and brand known like never before.
Here are 8 ways that technology can help a contemporary artist:
Technology Helps Make Us Better Artists
Technology can help us all to become better contemporary artists. It allows every contemporary artist to use technology for some interesting visual concepts.
Visual concepts such as photography, digital imaging, video, installation, capture performances – to name a few, can be expressed through technology like never before.
Technology allows the artist to explore many of the current technological tools to become an all-around contemporary artist.
Technology Can Equal The Artistic Playing Field
In some countries, people may have more access to a computer than they do to art supplies. Because of this, in many ways, technology helps to equalize the artistic playing field.
To be a successful or world-renown artist, you no longer need to live in a major artistic city like Paris or New York. In fact, you can live in Africa, Asia, or any other part of the world and still successfully sell your art worldwide.
Of course, this also means that the worldwide artistic competition is much tougher than maybe it has ever been before. For example, no longer are artists in New York just competing with artists in New York but instead, they are now competing with artists around the world.
Technology Opens Education and Inspiration Doors
Technology can help open education and inspiration doors. If you do not have the money to go to a famous art school, you can learn a lot about art online. I have found some excellent instructions on Youtube.
If an artist needs some inspiration, they can go onto the Internet and start looking for inspiration from all around the world. Their own surroundings or circumstances no longer limit an artist.
Technology opens doors for education and inspiration like never before. For a contemporary artist, the world is literally at the tip of your fingers through technology.
Technology Allows For Artistic Trial And Error
Technology gives an artist some wonderful tools to allow artistic trial and error. If used correctly, technology can become a huge timesaver.
This is one reason why I really love the Procreate app. I have found that the Procreate app can save me so much time while helping to improve my painting. If I am not sure which background to put on a painting, I photograph the painting put the painting into the Procreate, and start to play around with different background colors until I find one that I like.
I no longer need to paint a background, then decide if I like it and if I do not, I have to paint the background again and again. The Procreate app saves me a lot of time with my paintings.
Technology Allows For Sharing Of Your Artwork
Technology allows artists to share and distribute their work online like never before. Social media, membership platforms, chats, blogs, websites, forums, newsletters allow an artist to establish a relationship with an audience.
Technology allows contemporary artists to bypass many former ways of sharing their artwork by directly contacting the customer. This means that artists no longer have to be part of the upper 1% of artists to sell their artwork to make a living at art. You can start to sell your work online to everyone and anyone.
Technology Allows The World To Be Your Art Gallery
Technology allows for the world to become your art gallery. A contemporary artist is no longer confined by where they live or their surroundings. A contemporary artist can live in the middle of nowhere and sell to major cities around the world.
This worldwide artistic stage is a great advantage for contemporary artists today. Contemporary artists can gain world exposure like they have never before.
Sometimes I think about an artist like Vincent Van Gogh, who sold very few pieces of artwork in his lifetime, yet is considered one of the world’s greatest artists. I wonder if Vincent Van Gogh had lived in our time how much different his experience would have been if he could have use technology as we can.
This is the power of technology in that the world can and literally become your showroom or art gallery.
Technology Allows Direct Contact To Your Customers
Technology allows you to be able to promote yourself without having to depend upon an intermediary or others to decide whether they will promote your artwork or not. This gives the contemporary artist a sense of real independence; you no longer need to depend on others to succeed.
In other words, you, as the contemporary artist, are in control. You do not need to have an agent or an art gallery to show or prompt your artwork.
True Value Exchange Between Artist and Clients
Technology allows for true value exchange between the artist and the client. You can post your artwork online and immediately find out the reaction from your audience.
You can also sell directly to the client through many online platforms or your website. You can sell your art through an e-commerce online platform, or you can have another site help you sell it, such as Fine Art America or other websites.
Technology allows contemporary artists to be in control of their success or failure.
At Anita Louise Art, #ArtThatMakesYouSmile, we believe in technology. We love to use the Procreate App.
If you are interested in my art, you can find out more by clicking here. If you are interested in what inspires me and my paintings, you can discover more by clicking here.
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