6 Reasons Why Every Artist Should Use Pinterest

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For a long time, I was not sure if I really needed to have a Pinterest account. After all, we all seem to have so many social media accounts that sometimes it can be hard to keep up with them all.

Every artist needs to have a Pinterest account and to be active on Pinterest. Pinterest is all about sharing visually, and so this gives every artist an added yet essential platform to get their artwork out there for others to find and see.

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6 Reasons Pinterest Is A Great Platform for Every Artist

Pinterest is an excellent platform for artists to showcase their work.Besides being a platform for you to show your work to others, Pinterest also has many additional uses that can help any artist.

Pinterest App
Pinterest App

Here are some of the uses and reasons I feel every artist should have a Pinterest account.

1 – Pinterest is Completely Free

First and foremost, Pinterest is completely and totally free. Setting up a Pinterest account will not cost you anything but time. Yes, that is right – it will cost you nothing at all.

All you need to do is go to Pinterest.com or click here for the link and then start a straightforward and easy sign-up process. If you are looking to sign up for your art, you may want to use the name you use for your art.

For example, my account is Anita Louise Art. If you are interested, you can view my Pinterest account as an example by clicking here.

2 – Pinterest is easy to set up

Pinterest is straightforward to set up. When you first set up a Pinterest account, Pinterest will ask you what you are interested in so they know what kind of boards and things to show you. Once you pick them, then you can go ahead to set up some of your own boards.

Think of a Pinterest board as an actual bulletin board. Remember those old fashion bulletin boards that we used to pin things on that inspired us, or we put on things we wanted to remember? Well, Pinterest is like a new kind of digital bulletin board.

Each one of the files or photos that are on Pinterest is called a pin. Pin it to one of your boards when you see something that inspires you. This would be just like you had an actual bulletin board you were pinning things to, except this one is a digital board with digital pins.

Once you have set up your Pinterest account, you should then go to your settings page to set up your Pinterest account as a business account. A business account allows you to link Pinterest to your Instagram, Etsy, Youtube, and your website to your Pinterest account.

Reasons Why Pinterest Is a Great Social Media Platform For Artists
Reasons Why Pinterest Is a Great Social Media Platform For Artists

3 – No Limitations On Pinterest Pins

The beauty of Pinterest is that you are not limited by how many pins you can put on your boards. Pinterest does not limit you to boards or pins.

You are welcome to put up as many pins as you like and have as many boards as you want. Mainly, time and inspiration will be your limit on Pinterest.

When you first sign up for Pinterest, it is suggested that you have about ten boards with at least ten pins on each board. This way, your board does not look blank. That may seem like a lot, but the reality is that pinning or finding pins is very simple on Pinterest.

All you need to do is search for what you are interested in and then start to pin away. Pinning ten boards with ten pins each should not take you any more than 15 to 30 minutes of your time, depending on how many pins you want to look through.

4 – Great Source for Artistic Inspiration

One of the most incredible things about Pinterest is that Pinterest is meant to be an inspiration source. This is one of the core values of this digital platform. What artist does not need to have some sources of inspiration every once in a while? I know that I do.

For example, if I am looking to paint a Portuguese water dog. Pinterest will then show me a bunch of photos of Portuguese Water Dogs.

At the top of the page will be some tabs so I can refine my search if I want only to show me brown or black Portuguese water dogs or maybe I am looking to find a puppy, so I can ask Pinterest to re-define my search to show me some the Portuguese Water Dog puppy photos.

This is a beautiful way to look for inspiration in your art. Pinterest can help you act like a visual search engine that will help you find the graphic photos you want to help you with your painting.

Reasons Why You Should Try Pinterest As An Artists

5 – Pinterest Shows Your Artwork.

Others can find visual content on Pinterest; by showing your work on Pinterest, you can also use it as a platform and a way to get your work out to a wider audience.

Pinterest has a function that allows you to set up your own pins. This means you can take a photo of something you have painted from your website and set it up as a pin. Others can then find your pin and pin it to their boards. If they are interested, they can also click on the pin to go to your website.

Pinterest is another avenue or way that people can find you and find your art. But what makes this more unique than just a Google search is Pinterest is all about the visual pins. This means that people will first find you by looking at your art, and then, second, they can go to your website through the pin you have set up.

It is another compelling way for you to expose people to your artwork and a way that people can find you and your work.

6 – Connect With Others On Pinterest

Pinterest is a social media account, so it is all about being social. This means that people can follow you, and you can follow others back, just like Facebook and Instagram.

Like these accounts, you want to build up your followers to try to get others to follow you as you follow others.

With so many social media accounts, many artists overlook Pinterest and what Pinterest can do for them. But more than any other social media account, Pinterest can help you drive traffic to your website. It can also help give your artwork added exposure. This is why every artist should look to have an active Pinterest account.

Anita Louise Art is dedicated to art education, great artists, and inspiring others to find and create their art. We love art that uplifts and inspires. #ArtToMakeYouSmile! #ArtToMakeYouHappy!

If you are interested in seeing any of my art, you can find out more by clicking here. If you are interested in what inspires me and my paintings, you can discover more by clicking here.

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Frequently Asked Questions

Why should artists consider using Pinterest for their work?

Pinterest provides a visually-driven platform, ideal for artists to showcase their work to a wide audience. The platform’s image-centric nature allows artists to share their creations effectively.

How does Pinterest differ from other social media platforms for artists?

While many social media platforms are text-based or support various media types, Pinterest is uniquely designed for visual content. This specificity caters perfectly to artists looking to highlight their visual creations.

What advantages does Pinterest offer for promoting an artist’s portfolio?

Pinterest acts as a virtual portfolio, allowing artists to organize and display their work in themed boards. This enables easy navigation for viewers and enhances the overall presentation of an artist’s body of work.

Can Pinterest help artists connect with a broader audience?

Absolutely. Pinterest has a vast user base actively searching for creative inspiration. Artists can leverage this platform to reach new audiences, engage with potential fans, and foster a community around their artwork.

How does Pinterest contribute to an artist’s online visibility?

Pinterest is a search-friendly platform. Optimizing pins with relevant keywords and descriptions increases the likelihood of an artist’s work being discovered through searches, thereby enhancing their online visibility.

Is Pinterest useful for artists in terms of inspiration and idea generation?

Yes, Pinterest serves as an excellent source of inspiration for artists. By exploring diverse boards and pins, artists can stay updated on trends, discover new techniques, and broaden their creative horizons.

How can artists effectively use Pinterest to market their artwork?

Artists can create boards that not only showcase their own work but also include related content. By engaging with the community, repinning relevant content, and collaborating with other artists, they can establish a stronger online presence and promote their art effectively.

Does Pinterest provide analytics to help artists track their performance?

Yes, Pinterest offers analytics tools that allow artists to track the performance of their pins and boards. This data can be valuable in understanding what resonates with their audience, helping them refine their strategies.

Is it time-consuming to maintain a Pinterest presence alongside other social media accounts?

Pinterest is designed to be user-friendly and efficient. Artists can schedule pins, organize boards in advance, and integrate Pinterest into their overall social media strategy, minimizing the time commitment while maximizing visibility.

Are there success stories of artists who have benefited significantly from using Pinterest?

Yes, numerous artists have reported increased exposure, sales, and networking opportunities through Pinterest. By consistently sharing high-quality visuals and engaging with the community, artists can cultivate a thriving online presence and boost their artistic careers.

Do I need an account to use Pinterest?

To really use all the functions of Pinterest, you will need to have a Pinterest account. Since the Pinterest account is free, there is really no reason why every artist trying to sell their work should not have an active Pinterest account.

Can I see who is looking at my Pinterest account?

You cannot see who is looking at your account, but Pinterest will give you some basic demographic information to understand your marketing demographics better.

Is Pinterest a search engine?

Just like Google, Pinterest is also a search engine. So like Google, you also need to understand how Pinterest works. What makes Pinterest important for artists and others doing visual work is that it is a visual search engine.

Why Do People Say, ”Life Is Like Drawing Without An Eraser?

Often, artists, myself included, will use an eraser to remove any marks or measurements we may have made on a paper to measure out and organize their drawings or artwork on their canvas or paper. For most artists, having a good eraser is essential.

By clicking here, you can learn more by reading Why Do People Say, ”Life Is Like Drawing Without An Eraser?.

Is Communism Good For The Arts?

Communism is not suitable for art, and for many artists under Communism art should have a purpose and way to help further the communist ideals and ideology. In a Communist society, many artists are labeled as dissidents; others are forced to use their talents to create propaganda art.

By clicking here, you can learn more by reading Is Communism Good For The Arts?.

Anita Louise Hummel
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